simple question

[anita]

Hi,

In the context of business websites; designed to promote the website owner’s product(s) and / or service(s), I have 2 questions.

Is content king, or just a way to make sites more appealing to search engines?

Is more content always best, if so best for whom?

[guruji]

Hi,
It depends on what kind of content.
If you write content, which is interesting to your target audience and
makes them quote your site, link to it and come back again to check the
news, that's the reigning content. The content is mostly created for the visitors, and in this lies its value.
Sure, search engine crawlers like it too, it's their job after all. But the true value lies in providing value to your visitors.

More content is best for those who it was intended to be written, of course if your visitors like your content, you will benefit from it too, obviously.
guruji